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A Welcome from Andy
Module One: The Beginning
Module Two: The Pixel
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Video 2.1: How to Install Pixel Helper Tool (3:24)
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Video 2.2: Where to Find Your Facebook Base Pixel (2:18)
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Video 2.3: How to Properly Install Your Base Pixel on Multiple Platforms (4:57)
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Video 2.4: Installing a Facebook Custom Event Code (6:07)
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The Workbook for Module 2
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Blogger USERS, read this to install code
Module Three: Building an Audience and Custom Conversions
Module Four: Facebook Ad Copy
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Video 4.1: Understanding Facebook Ad Regulations (5:43)
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Video 4.2: 5 Things Facebook Reviews for Every Ad (5:04)
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Video 4.3: Examples of Approved Facebook Ads (9:37)
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The Workbook for Module 4
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20 Key Headline Words to Use
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Checklist for Choosing Ad Copy that Converts
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Checklist for Choosing Imagery that Converts
Module Five: Campaign Objectives and Creating an Ad
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Video 5.1: An Overview of the 4 Most Popular Types of Ad Campaigns (5:34)
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Video 5.2: Choosing and Setting Up the Campaign Objective (4:34)
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Video 5.3: Completing the Ad Set (choosing the audience, budget, and placement) (10:44)
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Video 5.4: Create Your Ad…The Final Step!! (12:52)
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The Workbook for Module 5
Module Six: The Next Step
